Wednesday, 9 February 2011

RESEARCH: Audience Research

Before a film project can be undertook, it is apparently necessary to perform some audience research. This allows one to decide what direction should be taken with the film in order to "Get" the audience. Of course, if one is undertaking a film project that is true to their own vision, this research would not be needed. However, as this film is undertook to receive as high a grade as possible, this research will be useful.

The questions asked and the results were...
1) Are you...
     Male?   [12]     Female?   [8]

2) How old are you?
    15 or under  [1]    16-18  [17]   19-21 [2]

3) Do you enjoy films?
   Yes  [19]    No  [1]

4) What is your favorite genre of film?
   Action                       [6]
   Horror                      [5]
   Comedy                    [4]
   Adventure                 [2]
   Science-Fiction         [3]
   Romance                  [0]
   Other...                    [2] (Thriller and War were given, and have been factored into Action and Horror.)

5) What do you find important in a film? (Up to three can be picked)
   Special Effects    [9]
   Acting                 [13]
   Set pieces           [5]
   Pacing                [3]
   Aesthetics           [6]
   Dialogue             [8]
   Continuity           [3]
   Editing                [4]

(Out of 51)

6) What makes you watch a film?
   Specific Actor                     [4]
   Critical Reception                [5]
   Director                              [2]
   Genre                                 [5]
   Premise                              [1]
   Word of mouth                   [2]
   Unsure                               [1]


No comments:

Post a Comment